Communicating Your Value

You know it, we know it—choruses are amazing! So how can we get others to recognize its value? By reframing the perspectives of a choral organization’s value and product, this session will empower you to step outside the rehearsal space or boardroom and into your community to build a larger network of supporters. Armed with confidence and clarity, you’ll soon be able to attract a new group of donors and advocates by defining and redefining your chorus’s value—one that is inherently amazing and worthy of support.